LinkedIn Live Strategy
Rethinking Creative Services & The Agency Model in the Age of AI
The session explored how agencies can evolve their services and positioning as client expectations and AI technologies change.
About This Session.
What the panel covered, and the ideas worth bringing back to your leadership team.
The session explored how the creative services landscape is shifting as clients become more savvy, internal teams face new trust issues, and agencies must evolve. It covered how agencies can upskill, reskill, and reshape their service models to remain the trusted external source clients need.
The conversation also examined how AI-powered search and other technologies change how agencies need to position and market themselves, and the view that technology does not replace human expertise, it amplifies it.
Carl shared insights from his experience running a community of creative agencies and observing new business and client perception shifts around AI.
Bring This to Your Leadership Team.
A conversation is a starting point. If this session named something your company is wrestling with, a strategy call is the fastest way to work out what to do about it.
- Thirty minutes on the real problem, not a sales pitch.
- A clear read on whether the issue is the team, the strategy, or the exit plan.
- A next step you can act on whether or not we work together.
Get the Next Session.
New LinkedIn Live dates and replays go out in Better, Faster, my weekly newsletter for founder-CEOs, along with one practical essay and questions for your team.
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